FAQ
Straight answers before the brief.
If your question isn’t here, send it with the project notes. We reply within one business day.
What does the web studio do?
We design and build websites, smart applications, smart forms, online stores, and live aggregation — pulling data that already lives on other sites into yours. The point is a site your customers or staff can actually use, not a deck that happens to be on the internet.
What is web aggregation, in practice?
Your site needs information that already lives somewhere else: a supplier catalog, a public listings page, an alerts feed, a member database. We fetch it, structure it, and show it on your site so nobody is copy-pasting. We’ll tell you what’s reliable to automate and what still needs a human in the loop.
How long does a build take?
It depends on the data sources and whether a store or an app is attached. After the brief we give you a date — not a vague range. A straightforward marketing site is weeks, not months. Aggregation and custom apps take longer because the feeds have to be mapped first.
What do you need from us to start?
Who the site is for, what it has to do, a few examples of sites you like, and a list of the other websites or systems it should pull from. Logins, brand files, and copy can wait until we agree on scope. If you don’t have copy, say so — we’ll plan for that.
How do you charge?
Project-based, scoped after the brief. You’ll see what’s in, what’s out, and what would change the price. We don’t publish a menu because a store with three live feeds is not the same job as a five-page brochure. If you want a retainer after launch, that’s a separate conversation.
Who owns the site when you’re done?
You do. We build it so it can be handed off: hosting, updates, and the people who will run it. You’re not renting a mystery stack. If you want us to stay on for changes, we can — it isn’t required to ship.
What happens at launch?
The site goes live, the people who will run it get a walkthrough, and you keep the build. We cover how to change content, what the aggregation is doing, and who to call if something breaks. Then you’re in production, not in a forever project.
Can you rebuild a site we already have?
Yes. Bring the current URL, what’s wrong with it, and what has to survive the move (URLs, forms, store, feeds). We’ll tell you what we can keep, what we should throw out, and how redirects will work so you don’t drop the floor out from under search or bookmarks.
Do you write the words and take the photos?
We can structure the pages and write interface copy. Long-form brand writing and original photography are scoped if you need them. If you already have a writer or a brand kit, we work from that. Empty lorem on launch is not a plan.
Is this the same as madtec.ai?
Same company, different door. madtec.ai is mission-critical ops, CAD, and EOC tooling. This studio is websites, stores, forms, apps, and aggregation for businesses that are not running an emergency floor. Send the brief to the side that matches the job.
Still not sure if this is the right door? Start a project or read about the studio.